EDITOR’S LETTER
Every three months I have to write this letter and I dread it, to be honest. I am so busy putting the issue together and this is usually the last
thing I have to do. I am the editor-in-chief/founder of this incredible magazine but my English lit grades were pretty low and it sometimes
comes as a struggle. I also think to myself, I have no right doing this; that I should hire a professional to write it and just put my name on it.
However, despite my lacking in education (I knew I wanted to be a photographer and didn’t care about anything else) I do consider myself
a curator of talent. And with the help of my editor (who is educated!), we put it all together, collaborating with creative people on any level,
be it photographers, artists, writers or architects; their talent inspires me, hence my reason for starting TREATS!.
If you look back at each issue of TREATS!—this is the 5th—you will always find a photographer or a model that you have never heard of,
but has the talent. We have put unknown models on the cover because no one else will take the risk on them. It seems to be paying off and
it thrills us to see their careers flourish.
There is so much undiscovered creative talent out there and we hope to showcase as much as we can in TREATS!. I don’t care if you are the
model of the moment or a trendy photographer, it’s about a creative collaboration, the trusting relationship a model has with the photographer as they inspire each other and create something so amazing you can feel that connection coming off the pages. This is a magazine by a
photographer for photographers. We’re not really interested in featuring celebrities; there are so many other publications for that. Instead,
we feature people we consider cool, creative or pushing the limits: Like Kilian Hennessy in this issue, who brings unbridled passion, poetry
and creativity to his sublime perfumes. We are doing it a little different here; we are not out to push advertising on you, but when we do
take ads, they are curated with the same care as the rest of the magazine. Of co W'6R